The LCD panel makers to cut the race to efficiency losses, supply materials and components experiencing any shortages so that prices soared.

Although sales volume users produkproduk panel LCD (liquid crystal display) increases, the manufacturer of the LCD panel was beaten prolonged losses. To cut losses, LCD panel makers are now racing to do any efficiency. Disclose research firm iSuppli Corp., LCD panel makers suffer losses average 31 percent while producing high-definition LCD television panels, the average loss of 29 percent while producing the notebook LCD panel, and an average loss of 28 percent while producing the panel desktop computer monitors .

“The loss continues to haunt the producers of LCD panels because of the nature of the market it was difficult to predict. There are times that demand extraordinary leap into langka.Tetapi supply, demand at other times can be very weak so that producers must cut prices heavily to promote sales,” Senior Research Director, said iSuppli Corp., LCD Sweta Dash.

iSuppli explains, about 75 percent of the cost of LCD panel production is focused on materials and components. Therefore, iSuppli noted, the LCD panel manufacturers also seeks to improve efficiency in the region. The problem, iSuppli asserted, a number of LCD materials and components is currently scarce, so prices rise. As a result, LCD manufacturers are increasingly difficult to cut production costs for the sake of efficiency.

iSuppli reveals, the real dilemma is reflected on the LCD panel industry that uses LED backlight system (lightemitting Diode). At present, presents iSuppli, LCD-LED is the best selling LCD products. However, LCD panel makers remain difficulties Profit from sales of LCD-panel LEDs because LEDs have limited supply, so that any component prices soar.

iSuppli confirms, this scarcity can not be avoided because the producers LED on the currently operating with a capacity of 100 percent.

“LED on the current demand already far exceeds supply. Increased demand for LEDs will continue until at least the next three years,” said iSuppli Corp. senior director Jagdish Rebello.

LED-LCD display panels are widely used in televisions, desktop computer monitors, and notebooks. Of the three products, the most wasteful products prey on the LED is television because television has the largest screen size. iSuppli explains, notebook screens typically use about 50 units of LED. Meanwhile, the average computer monitor uses 100 LED units. Contrasting with both, the television screen using between 300 and 500 LED units.

Because the LCD-TV demand continues to increase LED, LED makers were able to meet demand. Look at research firm DisplaySearch Ltd., the new LED backlight system is used on 20 percent of the LCD television market in the world in 2010, while the rest use the system backlight CCFL (cold cathode fluorescent lamp). But in 2015, DisplaySearch asserted, the LED will be used on 72 percent of television LCD, LCD TV, while 28 percent others use CCFL.

DisplaySearch explained, TV sales volume LCDLED in 2010 will reach 36.5 million units, and will grow to 184.9 million units in 2015. DisplaySearch revealed, LCD-LED more attractive than the CCFL for LCD-LCD-LED high-performance and more energy efficient.

“No doubt, the LED backlight system will become the main light source on all large-sized LCD panel applications in the world in 2011,” said Director of Research Unit LED Backlight Display-Search Ltd. Kevin Louie.

Because LED LCD television promising growth potential is very high, DisplaySearch added, the television producers were now focused and invest heavily to build a LCD-LED products bigger, thinner, higher performing and more energy efficient. More than that, DisplaySearch underlines, fierce competition will force the producers also compete to improve the efficiency of production processes in order to be able to offer LED LCD television worth more affordable. DisplaySearch estimates that the efficiency can be enjoyed at the end of this year.

DisplaySearch found that the production cost of the LED backlight system for LCD TV size 40 inches at the beginning of 2010 the average is USD118. DisplaySearch estimates that the cost will be trimmed to be USD100 by the end of 2010. DisplaySearch believes, the producers will be able to cut that cost is greater in the years to come.

“To cut the cost of LED backlight, the backlight LED manufacturers to develop structures that minimize the use of LED chips, optimizing the pattern of LGP (light guide plate), and increase the effectiveness of the use filmoptik layer,” said Louie. DisplaySearch explained, on television backlight system LCDLED sized 40-inch, LED chip 34 percent of prey on the total cost of production of LED backlight systems. Meanwhile, 13 percent of the cost of LGP prey and layer optical film confiscated 15 percent of the cost.

If the cost of the three main components that can be cut, then prices could fall television LCDLED significant. On the desktop computer monitor market, DisplaySearch adds, the presence of LCD-LED technology will trigger a big change. Global desktop computer monitor market in the last two years, hit by saturation due to stagnation of growth in the desktop computer.

However, saturation was estimated to end thanks to the presence of monitors LCDLED. DisplaySearch noted, the display panel manufacturers began producing LCDLED monitor panels in the third quarter (July-September) in 2009. At this time also, the computer monitor manufacturers such as Samsung Electronics Co. Ltd., LG Electronics Inc., Acer Inc. and Lenovo Group Ltd. has been marketing the LCD-LED monitors.

“LCD Monitor-LED getting rave reviews from consumers because the monitors are more energy efficient and much thinner than traditional LCD monitors, LCD monitors, which use CCFL backlight systems,” said Director of TFT LCD & Materials Ltd. Brian Chen Research DisplaySearch.

Chen added that the LED on the LCD monitor, now it still has some disadvantages compared to LCD-CCFL. Among other things, LCD monitors, LED display screen has not been able to show bright-CCFL LCD monitor. However, Chen stressed, it’s because consumers ignore the lack of LED-LCD monitor can provide greater benefits than drawbacks, especially in energy consumption. Because the LCD monitor is much more energy efficient LED rather than CCFL LCD monitor, users can save significant energy costs at home or office.



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